Francophonie Week Program

Alliance Française Zambia hosts an annual Francophonie Week in Lusaka, a cultural programme bringing French language and Francophone culture to Zambian audiences. The event programme needed to serve multiple purposes: event guide, sponsor platform, and cultural keepsake, in two languages simultaneously.

Each spread runs in parallel columns, English and French side by side, requiring precise typographic management to keep the layout coherent when text lengths varied significantly between languages. The cover palette combines black and gold with accents of French and Zambian national colours, striking a tone of cultural celebration rather than institutional formality. The design extended to matching posters and pull-up banners for street-level promotion across Lusaka.